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Seyo Privacy Policy

Effective date: [EFFECTIVE DATE]

Last updated: [LAST UPDATED DATE]

The short version

The rest of this policy explains the details.

1. Who we are

Seyo is a mobile and web app for independent musicians and the people who work with them. It is run by 30TWO Media LLC, a New York limited liability company ("Seyo", "we", "us").

This policy covers the Seyo apps for iPhone and Android, the website at [inde32.app], and your Seyo link page and web card (together, the "Services").

2. Information you give us

When you use Seyo, you give us:

2a. Signing in

You can sign in with:

Your sign-in is handled by our database provider, Supabase (see section 11). We don't see or store your Google or Apple password.

2b. Releases and split sheets

When you get a song ready to release, Seyo keeps everything about it in one place so you only fill it in once:

Who can see it.

Nothing is sent to stores or distributors. Seyo doesn't send your release, its details or its files to Spotify, Apple Music or any other store, or to DistroKid or any other distributor. When you use Copy release package or save your artwork and audio, the copy goes to you, and you decide where to paste or upload it. If we ever offer to release music for you through a distribution partner, we'll update this policy first and you'll choose whether to use it.

3. Contacts matching

If you choose to, Seyo can check which of your phone contacts are already on Seyo. Here is exactly what happens:

  1. Your phone asks for permission to read your contacts. You can say no, and everything else in Seyo still works.
  2. On your phone, Seyo reads only the phone numbers. It does not read names, emails, photos, notes or anything else.
  3. Still on your phone, each number is turned into a one-way scrambled code (a "hash", using [SHA-256 with a secret app-wide value]). A hash can be compared to another hash, but it can't easily be turned back into the number.
  4. Only these hashes are sent to our servers, where they are compared with the hashes of members' numbers.
  5. We tell you which members matched. We do not store the hashes from your contacts after the check is done.

We never upload your address book, we never store your contacts' names or numbers, and we never message or invite your contacts. If you want to invite someone, you send the invite yourself from your phone's share menu.

People you find this way can be followed. Finding someone through contacts never puts them on your map or shares anyone's location.

4. Link-ups, the map and location

We do not collect your device's location. Seyo doesn't ask for location permission and never reads your phone's GPS.

Instead, location in Seyo comes from places, not from you:

Map providers. To draw maps, your device downloads map images from map providers: on the web, [OpenFreeMap] and [CARTO]; on iPhone, Apple Maps; on Android, Google Maps. Like any website, these providers receive your device's internet (IP) address when they send the map. They do not receive your Seyo account details or your link-ups.

4a. Venues, open dates and bookings

5. Messages

When you message someone, we store the messages so you and they can read them on any device. This includes text, offers (for example a price for a beat or a service), meetup invites and anything you attach.

We use these only to learn which habits get replies, and only share a tip once a pattern has been seen from at least 50 different people, so a tip can never point back to anyone. Nobody can see your tags, including the person you messaged. Replies in an ongoing conversation aren't tagged. Turning the switch off stops new tags right away, and you can delete the ones already saved at the same time. Tags are deleted after 12 months, when the message is deleted, or when your account is.

6. Linked accounts (Spotify, Instagram and others)

You can choose to connect other accounts, such as Spotify, Apple Music, Instagram, TikTok, YouTube or Shopify. When you connect one:

Your use of those services is covered by their own privacy policies.

Separately, links you add to your profile (for example your Instagram or Spotify page) are just links. Adding a link doesn't connect the account or give us any data from it.

7. Hobie (AI assistant)

Hobie is Seyo's built-in assistant. It answers questions about your music career, your stats and what's happening in your scene, and it can suggest reminders and next steps. When you're signed in and ask Hobie something, the answer is written by Claude, an AI model made by Anthropic.

What we send to Anthropic when you ask Hobie something. Each time, only what's needed for that one answer:

When Hobie writes your A&R review summary (section 9c), we send Anthropic the song's title, the result in words (for example "Strong"), the strengths reviewers picked, and the reviewers' short notes on what to work on next, so Hobie can sum them up in its own words. Reviewers' names are never sent, and neither is anything about you beyond the song's title.

What we never send to Anthropic: your email address, phone number, date of birth or age group, password, exact location or map, your messages with other people (unless you paste them into a question), anyone's private settings, bookings or earnings, or your account ID.

8. Payments and subscriptions

When you buy a plan or get paid through Seyo:

9. Analytics and how we improve Seyo

9a. Notifications

Every notification goes through one set of rules that decides whether to ping you now, wait for a better time, group it with others, or just leave it in your inbox. The goal is fewer, more useful notifications. To do that, we record:

We never record the text of your messages or of the notifications themselves in these records, only the kind of notification (for example "booking offer" or "like") and what happened. Nobody can read these records from the app; you only see your own inbox. We keep them for 13 months, then delete them, and they're deleted with your account.

Smart timing. Once enough people use Seyo (about 300), the rules can also learn from these records: when you usually open the app, and which kinds of notifications you tend to open, to send yours at better times and skip ones you'd likely ignore. To do this fairly for new members, we compare against groups of similar members (by role, such as artist or venue, and how often they use the app), and only groups of at least 50 people. Age is never used for this. Smart timing is on unless you turn it off in Settings › Privacy & notifications › Notification settings › Smart timing (or the gear on the Notifications screen). When it's off, you get the simple rules only (quiet hours, a weekly limit, grouping), your activity isn't used to learn anything, including for group statistics, and what was already learned about you is deleted right away. It never applies to members under 18 (see section 14).

Testing that it helps. A random 5% of adult members get only the most important notifications pinged (messages, bookings, a slot opened tonight) and the rest in their inbox, so we can check that the rules really help people. Nothing else is different for them.

9b. Your focus and personalization

Seyo looks the same for everyone, but the order of some things is personal: your Home shortcuts, the cards in On deck and on the Hobie card, Hobie's suggestions, and the sections of Analytics. Nothing is ever hidden; only the order changes, and anything that was moved for you says why ("Because you're focused on getting booked").

9d. Match labels and the order of your Scan deck

9c. A&R reviews of your songs

10. Camera, photos and calendar

11. Who we share information with

What other members can see:

Service providers who process information for us under contracts that limit how they can use it:

ProviderWhat they doWhere
SupabaseDatabase, sign-in, file storage[SUPABASE REGION, e.g. United States]
VercelHosts the website[REGION]
Google, AppleSign-in (if you use them), app stores, in-app subscriptionsWorldwide
[SMS PROVIDER]Sends sign-in codes[REGION]
[PAYMENT PROVIDER, e.g. Stripe]Payments, payouts, identity checks[REGION]
Anthropic, PBCPowers Hobie (the Claude AI model), through its commercial API. Doesn't train on your data; deletes it within 30 days, except as described in section 7.Anthropic's servers. We don't use Anthropic's US-only processing option, so requests may be processed outside your country. [CONFIRM the regions in Anthropic's Data Processing Addendum]
[ANALYTICS / CRASH PROVIDER]Usage and crash reports[REGION]
[VERIFICATION PROVIDER]Selfie verification[REGION]
[EMAIL PROVIDER]Account emails[REGION]
[PUBLISHING PARTNER, e.g. Songtrust]Publishing royalty collection (if you sign up)[REGION]
[DISTRIBUTION PARTNER]Sends your releases to streaming services (if you use it). Not used yet: nothing is sent to stores or any distributor (see section 2b).[REGION]
OpenFreeMap, CARTO, Apple Maps, Google MapsMap images (see section 4)Worldwide

Other reasons we may share information:

Information sent to other countries. Our providers may store or process your information outside the country where you live, including in [THE UNITED STATES]. Where the law requires it, we use approved safeguards such as [Standard Contractual Clauses].

12. Your choices and rights

In the app:

Your legal rights. Depending on where you live, you may have the right to:

To use any of these rights, contact us at alex@seyoapp.com. We'll reply within [30 DAYS / the time the law requires]. We may need to check it's really you first. We won't treat you differently for using your rights.

[OPTIONAL, FOR LEGAL REVIEW: add sections for specific laws that apply, for example the EU and UK GDPR (including our legal bases: contract, legitimate interests, consent and legal obligation), the California Consumer Privacy Act (including a "we don't sell or share" statement), and other US state privacy laws.]

13. How long we keep information

14. Children

You must be at least 13 to use Seyo. Sign-up asks your date of birth first. If you're under 13, you can't make an account and we don't save anything you typed. If we learn that someone under 13 has an account, we will delete it. If you think a child under 13 is using Seyo, contact us at alex@seyoapp.com.

If you're 13 to 17, you can use everything for making and sharing your work: your profile, uploading songs and videos, Radio Seyo and Watch Seyo, the feed, following and likes, your display case, The 32, Search, the Weekly and Report, your Score, and Hobie. To protect you:

Checking ages. For now, 18+ features rely on the date of birth you give us. Later we may ask adults to confirm their age with an ID check through a provider such as [AGE CHECK PROVIDER]; if so, we'll update this policy first and say what the provider receives.

15. Security

We protect your information with measures such as encryption while it travels, encrypted storage at our providers, access controls, and limits on which staff can see it. [ADD ANY SPECIFIC MEASURES] No service can be perfectly secure. If a breach affects your information, we'll tell you as the law requires.

16. Changes to this policy

We may update this policy as Seyo changes. If we make an important change, we'll tell you in the app or by email before it takes effect. The date at the top shows when it last changed.

17. Contact us

30TWO Media LLC [COMPANY ADDRESS] alex@seyoapp.com